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Full text of "Embraceable You (Warner Bros. Pressbook, 1948)"

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DANE CLARK CAST 
IN HIT-RUN TALE 


Screen tough guy Dane Clark 
has the toughest acting assign- 
ment of his entire motion pic- 
ture career in his present star- 
ring role opposite Geraldine 
Brooks in Warner Bros.’ “Em- 
braceable You,” which opens 
next Friday at the Strand. 

Action in one of the scenes 
calls for Dane to cry real tears. 
There is no cut in continuity at 
this particular place to enable 
a makeup man to apply menthol 
and produce them automatically 
in this fashion. 

The hit-run tale finally went 
before the cameras and Dane 
was not asked to cry until near 
the end of the shooting schedule. 
He did it convincingly. 


DANE CLARK 


Stull DC-173 Mat 698-14 





ara EIEN RIRE NUE REESE ERNE 
SIX-SHEET 


See other Posters 
and Accessories 
on Back Cover. 
ee Senn nearer eee 














The CAST 


Tihs spina, Bis shai DANE CLARK 
NAHE oe a 5 GERALDINE BROOKS 
Nae pF ee A es S. Z. Sakall 
eee oe ee ee Wallace Ford 
TROY ag oe a hes Lina Romay 
Pte WAR ee oe Douglas Kennedy 
ht Fig « 0) Vi | er ara re re Richard Rober 
PAINE PON 5. hy AiG a Mary Stuart 
MBE ai ca Ree Philip Van Zandt 
etme. ci gas) ee ees Rod Rogers 


PRODUCTION 


Produced by Saul Elkins. Directed by Felix 
Jacoves. Screen play by Edna Anhalt; from a 
story by Dietrich V. Hannekin and Aleck Block. 
Director of Photography, Carl Guthrie, A.S.C. 
Art Director, Ted Smith. Film Editor, Thomas 
Reilly. Sound by Stanley Jones. Set decorations 
by William Wallace. Makeup artist, Pere West- 
more. Special effects by Roy Davidson, Direc- 
tor: Edwin Du Par, A.S.C. Musie by William 
Lava. Orchestrations by Charles Maxwell. Assist- 
ant director, Les Guthrie. Unit Mgr., Don Page. 


The STORY 


When Dane Clark, small time crook, drives 
a getaway car for murderer Richard Rober, he 
runs down unemployed dancer Geraldine 
Brooks. Though her injuries are neither vis- 
ible nor painful, the doctor tells Clark her days 
are numbered. Detective Wallace Ford sus- 
pects Clark and bluffs him into helping the 
girl. Clark complies, first reluctantly; later, 
happily, as he and Geraldine fall in love. To 


escape vengeance-bent Rober, Clark and Ger- 


aldine hide out in a secluded suburb. Here 
she suffers a severe attack, presaging her im- 
minent death. She divines the truth and they 
decide to marry. On their wedding day, Clark, 
tracked down by Rober, is saved by Ford. For 
the sake of the dying girl, Ford nods assent 
when Clark pleads for permission to proceed 
with the wedding before making a complete 
confession. 
(Running Time: 80 minutes) 


GERRY’ BROOKS 
IN FEMME LEAD 


Geraldine Brooks fulfills her 
childhood ambition — to be a 
dancer—in her current dramatic 
starring role opposite Dane 
Clark in Warner Bros.’ “Em- 
braceable You,” opening Friday 











‘EMBRACEABLE YOU’ DUE AT STRAND 


Clark and Geraldine 
Brooks head a cast of famous 


Dane 


stage stars in Warner Bros.’ 
smashing drama, “Embraceable 
You,” which premieres next 
Friday at the Strand Theatre. 
This drama of the Big City is 
one of the swiftest-paced films 
which has come out of Holly- 
wood in months, and in the 
newly teamed star-duo it offers 
unusually engrossing entertain- 
ment. .. 

Most of the members of the 
cast of “Embraceable You” first 
achieved recognition on the 
New York stage. Clark under- 





studied Wallace Ford in “Of 
Mice and Men,” followed him in 
the role of George, and later 
played Baby-Face Martin in 
“Dead End,” as well as leading 
roles in “Sailor Beware,” 
“Panic,” and other important 
productions. Philip Van Zandt 
who plays the star’s theatrical 
agent friend in the film, was 
Clark’s roommate back in the 
“Dead End” days. Van Zandt 
appeared in “Having Wonder- 
ful Time.” 

Miss Brooks made her profes- 
sional acting bow impersonating 
Katherine Hepburn in “Follow 








the Girls,” then won her acting 
spurs as Perdita in the Theatre 
Guild’s production of “A Win- 
ter’s Tale.” Oddly, Richard 
Rober, menace of ‘Embraceable 
You” was, in a manner of speak- 
ing, Miss Brooks’ employee for 
1,179 performances he gave as 
Judd Fry in “Oklahoma.” Gerry 
and her sister are one-fifth own- 
ers of the hit musical. 

S. Z. Sakall first won recog- 
nition on the European stage 
before coming to Hollywood. 
Lina Romay, who goes dramatic 
in “Embraceable You,” was 
singing star with Xavier Cugat. 


Country of Origin U.S.A, Copyright 1948 Warner Bros. Pictures Distributing Corporation 


at the Strand Theatre. However, 
it is not the kind of a dancer 
Gerry had in mind. 

Her ambition was of course, 
to be very good. She is depicted 
in the film as being very bad. 
She took instruction from dance 
director Le Roy Prinz to learn 
to do a hackneyed tap routine 
in an inept fashion for her role 
of a hopeful, but unemployed 
night club entertainer. Gerald- 
ine is actually an expert at both 
tap and ballet. 





GERALDINE BROOKS 
Still GB-Pub A-65 Mat 698-18 


PUBLICITY 


“EMBRACEABLE YOU” 











DANE CLARK and GERALDINE BROOKS, the new screen duo who appear 
in Warner Bros.’ dramatic story of a hit-run love, ''Embraceable You," 
coming next Friday to the Strand Theatre. 


Still 698-601 


EMBRACEABLE YOU 








Mat 698-2C 





$.Z.SAKALL GETS WORKOUT 





S. Z. Sakall, featured in War- 
ner Bros.’ hard-driving drama, 
“Embraceable You,” coming 
soon to the Strand Theatre, 
with Dane Clark and Geraldine 
Brooks starring, gets a heavy 
mauling in this film. Rod Rog- 
ers and Frederic Barest, play- 














WARNER BROS. DRAMA 





ing strong-arm operators, give 
him the works in the tale. It was 
a tough scene to enact, especial- 
ly because “Cuddles,” as he is 
known to his Hollywood friends, 
is just about the pet of every 
film in which he works. He suf- 
fered no ill effects however. 





DANE CLARK receives some sound advice from S. Z. Sakall in Warner Bros. 
swiftly-paced drama of the Big City, "Embraceable You," due next Friday 


at the Strand Theatre. 


Still 698-4 


2 


Mat 698-2A 





Three Luscious Beauties 
Grace ‘Embraceable You’ 


In Warner Bros.’ swiftly- 
paced drama, “Embraceable 
You,” due next Friday at the 
Strand Theatre, three of the 
studio’s most luscious actresses 
are assigned. Geraldine Brooks, 
who shares stellar honors, with 
Dane Clark in the drama of the 
Big City, hails from the Broad- 
way stage, starting first in the 
musical “Follow The _ Girls,” 
where her impersonations had 
the front-row boys laughing in 
the aisles. 
there to the Theatre Guild ban- 
ner, Miss Brooks forsook . the 
lighter side of the stage for 
more serious histrionics. She’s 
a vivacious brunette, with a 
sparkling smile and laughing 
eyes. And she owns a _ neat 
chunk of the smash musical, 
“Oklahoma” which goes to show 
she has brains up there too. 

Blonde Mary Stuart, another 


Graduating from | 





member of “Embraceable You,” 
is an expert designer on the side. 
In addition to creating distinc- 
tive interiors for her Laurel 
Canyon home, she also designs 
her own wardrobe. Mary hops 
from glamorous night club ladies 


on the screen, to the more sedate | 


brand of acting. 

Lina Romay, the cute little 
Latin actress, is the third mem- 
ber of the feminine trio in the 
Warner Bros.’ film. She first 
won recognition as warbler with 
Xavier Cugat’s band. She’s an 
expert linguist, sang most of 
her songs in Spanish when on 
the dance band circuit, but now 
has shelved this talent for a 
while, so she can show the public 
that there’s a vivid versatility 


in her personality. All three of | 


these beauties in a single film, 
promises much in the way of 
adding authentic appeal. 





New Film Duo Teamed 


In ‘Embraceable You’ 


A new film duo, Dane Clark 
and Geraldine Brooks, is pre- 
sented in Warner Bros.’ swiftly- 
paced drama, “Embraceable 
You,” which comes to the Strand 
Theatre next Friday. It is a 
dramatic story of a hit-run 
driver who falls in love with his 
victim. Others in cast include: 
S. Z. Sakall, Wallace Ford, 


Richard Rober, Lina Romay and | 


Douglas Kennedy. Felix Jacoves 
directed the romantic drama, 
which Saul Elkins produced. 





Douglas Kennedy Due 


In ‘Embraceable You’ 


Douglas Kennedy, rated as one 
of the Warner Bros.’ most prom- 
ising newcomers, appearing in 
“Embraceable You,’ due soon 
at the Strand Theatre, is owner 
of a rich baritone voice, and was 
signed as an actor when he 
visited a studio in search of a 
production job. He was in the 
Army for five years, rising from 
the rank of private in the Signal 
Corps to major in the Military 
Intelligence overseas. 


Relax, ‘Gerry’! 


Geraldine Brooks, newly ele- 
vated star to Warner Bros.’ 
banner, plays most of her role 
in the coming drama, “Embrace- 
able You,” either propped up 
in a hospital bed, or resting on 
down-filled cushions. In the 
story, she is the victim of a hit- 
run driver played by Dane 
Clark, and the ensuing action 
requires her to relax mostly. 

Others importantly cast in the 


film are: S. Z. Sakall, Wallace | 


Ford, Lina Romay, Douglas 
Kennedy, Richard Rober and 
Mary Stuart. Felix Jacoves di- 
rected the production. 





Missed the ‘Car’! 


Dane Clark, star of Warner 
Bros.’ melodramatic film, “Em- 
braceable You,” coming soon to 
the Strand Theatre, was wanted 
for the Broadway production of 
“A Streetcar Named Desire,” 
but film commitments forced 
him to pass up the prize-winner. 





(Column Plant) ———» 





This is Mary Stuart, the. girl 
who built her own house in 
a Hollywood canyon. She's 

the Strand 
"Embraceable 


currently on 
screen in 


You." 
Stull MS-10 Mat 698-1D 
—_—_—_———_> 











GLAMOUR 











RICHARD ROBER FROM STAGE 


Richard Rober, Warner Bros.’ 
newest screen menace, who ap- 
pears in a featured role in the 
Dane Clark-Geraldine Brooks 


starrer, ‘“Embraceable You,” due | 


next Friday at Strand Theatre, 
was born in Rochester, New 
York. He was educated in the 
public schools there, and at the 
University of Rochester. 

Rober first took to dramatics 
while in college, but so gradual 
was the crystallization of his 
determination to follow this 
calling, that he does not even 





recall the decision which made 
him proceed. His career began 
professionally at the Lyceum 
Theatre in Rochester, followed 
by a seasoning period in stock 
in Toronto, Cape May, Concord, 
Newark and other spots. 

On Broadway, Rober has ap- 
peared with Alfred Lunt and 
Lynn Fontanne, Eddie Cantor 
and Maurice Evans. He also ap- 
peared in the Broadway produc- 
tion of “Oklahoma,” playing 
Judd, and later in the Chicago 
company of “Born Yesterday.” 


NOW AT STRAND 








ROMANCE follows the dramatic plot of Warner Bros.’ fast-moving drama, 
"Embraceable You,"' with Dane Clark and Geraldine Brooks co-starred. Now 
showing at the Strand Theatre. 


Still 698-30 


Mat 698-2B 


EXPLOITATION 














Identify Candid ‘Embraceable’ Twosomes 
2 Ways to Work Photograph Stunt: 


|) NEWSPAPER: Cooperating paper assigns roving candid photographer to take 
unposed shots of local twosomes at least two weeks before opening. Pictures 
snapped at random—on street, dance floor, in theatre entrance, restaurant, pub- 
lic vehicle. Newspaper runs photos week before opening — one-a-day or all 
together in one layout—encircling one or more pairs of "Embraceable'"' twosomes. 


Readers identify themselves at box-office and win guest seats to your show. 


2) LOBBY: Invite amateur candid cameramen to snap as many candids of em- 
braceable twosomes as they can—all such photos to be turned in at boxoffice no 
later than one week before opening. 

Post all photos on lobby board. Set up 

poll box nearby and invite patrons to 

vote for the most "'Embraceable You Two- 

FASHION MAT 


some. Best photos win prizes. 


Order: ‘‘Mat No. 698-101-X”’ 


Window Campaign 


FOR COMPLETE SET, 
ORDER: “WINDOW STILLS NO. 698.” 





Still No. DC-187 Still No. GB-Y 
Pipes Household Equipment 





Semen polestesascanescasssraeeey 


Still No. GB-A72 
' Optician 


Still No. DC-138 
Men’s Wear 





ONO wool jersey blouse 
lends effective contrast to bold 
green-and-yellow plaid wool 
skirt worn here by Geraldine 
Brooks, pert star of Warner 
Bros.’ “Embraceable You.” 
Skirt has back flare, fringe 
trim at hemline. Simple blouse 
repeats key green of skirt, 





Still No. GB-76 
Bridal Shop 


Still No. DC-188 
Sporting Goods 





NOTE: All exploitation mats and stills are 
available direct from National Screen. 


MN 


PIC MAGAZINE COVER 


Geraldine Brooks is on the cover of the September issue 
of Pic Magazine (out in mid-August) as Pic's pick for the 
“New Face of Motion Pictures for 1948.'' This means 
there is a ready tieup waiting with the Pic distributor 
in your area. See him about bannering his trucks, tack- 
carding and placing still blowups on his leading stands 
and booths. 


iN 


LOBBY CONTEST IDEA 


Set up display of stills (from your or newspaper M.P. 
Editor's files) from pictures, the titles of which come from 
popular songs. Idea for contest is to identify which is 
which; use a ballot box and table. List of films to work 
with:— 

RHAPSODY INBLUE THE MAN I LOVE 

THIS IS THE ARMY YANKEE DOODLE DANDY 
NIGHT AND DAY EMBRACEABLE YOU 


MN 


FREE! RADIO RECORDS 


SPOT ANNOUNCEMENTS—Single disc provides com- 


plete campaign—included are one-minute spot announce- 
ments and 1|5-second station breaks. 


ALSO... 


TWO STAR INTERVIEWS—five-minutes each with Dane 
Clark and Geraldine Brooks—available singly or as set 


of 2 records. (All records allow for live announcement.) 


ASK FOR: 
|) “Embraceable You Spot-Announcement Records" 


2) "Embraceable You Star Interview Records" 
(specify one or both). 


ORDER all 3 records direct from Warner Bros. Cam- 
paign Plan Editor, 321 W. 44th St., New York 18. 


A 


DANE CLARK FAN CLUBS 


Dane Clark is going great with the fans and their clubs. 
(See cut). Send out call via your M.P. Editor for "What 
Five Questions Do You Want To Ask Dane Clark in 
an Interview?" Ye 









Campaign Plan 
Editor will help 
you get your 
answers when 
you are 


ready. 


ORDER STILL NO. DC PUB A-37 


| 


ION 
| J 





—_______> 
Mat 303 


3 cols. x 11% in. 
471 lines 
—__—__—______> 


DANE _ GERALDINE 


CLARK - BROOKS 


ONLY IN THE CITY OF DREAMS COULD 
A DREAM LIKE THEIRS COME TRUE! 


IDTACEABLL 
or" 


. WARNER BROS: NEW HIT 


with 





S. Z. SAKALL- WALLACE FORD: LINA ROMA FELIX JACOVES 


DOUGLAS KENNEDY - RICHARD ROBER + MARY STUART 


Screen Play by Edna Anhalt from a Story by Dietrich V. Hanneken and Aleck Block 


BOTH ADS ON ONE MAT 


ORDER MAT 101 


LINA picid DOUGLAS KENNEDY ; 
directed by FELIX JACOVES ty cicwen' mc Ean a Aleck Block 


| col. x 13 inches (19 lines) 


WARNER BROS’ NEW HIT 
win S. Z. SAKALL: WALLACE FORD: LINA ROMAY, 


OOUGLAS KENNEDY 


RICHARD ROBER  aseaeg FELIX JACOVES 


MARY STUART 
Screen Play by Edna Anhalt from a Story by Dietrich V. Hanneken and Aleck Block 


| col. x 2 3 inches (33 lines) 





22 ee er 
2-col. size 
of this ad 
on page 6. 

PO EEE REE 





She Came 
From The Wrong 
Side Of 





WARNER 
BROS. 


PRESENT 





IN A LOVE STORY OUT OF THE NIGHT-SHADOWS OF NEW YORK 


 EMBRACEABLE You’ 


wm S. Z. SAKALL: WALLACE FORD - LINA ROMAY pouctas KENNEDY - RICHARD ROBER - MARY STUART 
Sea FELIX JACOVES Sere. 


é Mat 302—3 cols. x 10 inches (426 lines) 





A LOVE-story OUT OF THE NIGHT-SHADOWS OF NEW YORK! 






BRACEADLE. 


directed by 


FELIX TACOVES 
.S. Z. SAKALL: - WALLACE FORD: “INA ROMAY bouctas KENNEDY: RICHARD ROBER » MARY STUART 


Screen Play by Edna Anhalt from a Story by Dietrich V, Hanneken and Aleck Block 





S. Z. SAKALL- WALLACE FORD - LINA ROMAY pouctas KENNEDY: RICHARD ROBER » MARY STUART 
Grected by FELIX JACOVES Screen Play by Edna Anhalt from a Story by Dietrich V. Hanneken and Aleck Block 





Mat 20I—2 cols. x 13 inches (38 lines) Mat 202—2 cols. x 21/2 inches (70 lines) 


DANE —_ GERALDINE 


CLARK - BROOKS 


ONLY IN THE CITY OF DREAMS COULD 
A DREAM LIKE THEIRS COME TRUE! 


BRACHABLE 
JO" 


_WARNER BROS: NEW HIT 





S. Z. SAKALL “WALLACE FORD * LINA ROMAY FFI ix JACOVES 


Screen Play by Edna Anhalt from a Story by Dietrich V. Hanneken and Aleck Block 


Mat 204—2 cols. x 71/2 inches (208 lines) 


Three-col. size of this ad on page 4. 


GERALDINE 


BROOKS 


An exciting new team in 


anew WARNER BROS. tit! : 





wn S. Z. SAKALL- WALLACE FORD - LINA ROMAY  pouetas KeNNneDy- RICHARD ROBER - MARY STUART \\A} 


directed by FELIX JACOVES Screen Play by Edna Anhalt from a Story by Dietrich V. Hanneken and Aleck Block 
Mat 203—2 cols. x 434 inches (130 lines) 


Three-col. size of this ad on next page. 


Only in New York, 
City of Dreams, 










Could a Dream 


WARNER 
BROS. 


PRESENT 


DANE 


CLARK 


# GERALDINE 


DROOKS 


DOUGLAS KENNEDY: RICHARD ROBER~+ MARY STUART ; 


: FELIX JACOVES Screen Play by Edna Anhalt from a Story 
directed by by Dietrich V Hanneken and Aleck Block 


Mat 205—2 cols. x 12 inches (336 lines) 





AD ART 


Retouched ad art used in 
this campaign available as 
8 by 10 stills. Order from 


National Screen Service. 





win S. Ze SAKALL> WALLACE FORD + LINA.ROMAY  pouctas KENNEDY - RICHARD eee ; Rie STUART 
directed by FELIX JACOV ES Screen Play by Edna Anhalt from a Story-by Dietrich V. Hanneken and Aleck Block 


Mat 301—3 cols. x 7 inches (294 lines) 


Two-col, size of this ad on preceding page. 










J \ 
Official Billing 
WARNER BROS. 50% 
Pictures presents 5% 
GERALDINE DANE CLARK-GERALDINE BROOKS , 
100% / 
‘é ae 
EMBRACEABLE YOU (I RK 
100% 
with GERALDINE 
S. Z. SAKALL — WALLACE FORD S 
LINA ROMAY 20% 
DOUGLAS KENNEDY — RICHARD ROBER 
MARY STUART 10% 
Directed by Felix Jacoves 25% 
Screen Play by Edna Anhalt 3% <tee 
From a Story by 2% yy 
\ Dietrich V. Hanneken and Aleck Block ‘XN 
\ Produced by Saul Elkins = 25% scoF ELI ES 
Z. SAKALL- WALLACE FORD: LINA ROMAY y % wm S, Z, : : 
TFL ONES se em a at a 
A Warner Bros. 5% by Dietrich V. Hanneken and Aleck Block 
Mat 103 First National Picture 2% Mat 102 


| col. x 85 inches (122 lines) 





| col. x 534 inches (81! lines) 


yes 


INI 


ACCESSORIES 


AN D 


POSTERS 


lie 


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22MIN 
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On Front Cover! 


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Presented _ WARKRER BROS. 


ONE-SHEET 





THREE-SHEET 





NN 





National Screen 


INSERT 
COLORED 11 x 14’s Order All Z 
(Set of 8) Accessories = 
and Posters from COLORED 22 x 28 = 


Service 


ea paeats Book Vitaphone Shorts 


"A NATION ON SKIS"... Norway, where the mountain 
terrain makes skiing a necessity as well as the national 
pastime is the locale of this exciting short subject. 


4503 . . . Technicolor Sports Parade—I0 min. 


"A DAY AT THE FAIR" .. . With appeal for farm folks 
and city slickers alike, the ‘Qreeler is a graphic tour of 
the lowa State Fair. Cattle and horse shows, harness 
racing and other gay activities. 


4006 . . . Technicolor Special—20 min. 


"JOE REICHMAN AND HIS ORCHESTRA"... . Joe 
Reichman, master of the keyboard, and his orchestra 
execute delightful renditions of such songs as "Night and 
Day" and "Moonlight Sonata." 


4608 . . . Melody Master Band—I0 min. 
SLIDE "HAREDEVIL HARE" . . . Bugs Bunny, the all-time laugh 


champion, takes a rocket to the moon where he encounters 
a clever little Martian character and a not too clever 
Martian dog. 

3726 . . . Bugs Bunny Special—7 min. 

"PLAYTIME IN RIO"... Romantic Rio de Janeiro, play- 


40 x 60 time city of the Latin ‘Americas, is the setting for this 
Technicolor short. 


<0 HY == «Technicolor Sports Paracle—t0 min 





iii, 4 TT 





2] 


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with support from Matthew and Natalie Bernstein. 





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